With climate change driving increasingly severe and unpredictable weather patterns, Fernco is reaffirming its commitment to protecting UK homes and businesses from rising flood risk. By supporting the Government’s Be Flood Ready initiative, Fernco is leading the charge in property flood resilience (PFR)—offering practical, cost-effective solutions that can be sourced directly from trusted builders’ merchants across the UK.
Forecasts indicate that one in four UK properties could face flood risk by 2050, with the Environment Agency already issuing flood alerts nationwide this autumn. As the country prepares for a wetter, windier season, the need for reliable flood protection solutions is more urgent than ever.
“Flooding is becoming more frequent and more severe across the UK,” says Ryan Lockwood, National Sales and Marketing Manager at Fernco. “While the UK Government has pledged £2.65 billion for flood defence, less than £100,000 is specifically allocated to property-level flood protection. We want to bridge that gap by making flood resilience products both visible and accessible to every homeowner and landlord.”
Fernco’s Flood Protection range includes simple, easy-to-install PFR devices such as:
• Non-return valves
• Backwater valves
• Anti-flood air bricks and covers
• Flap valves
• Fernco Floodbags – a lightweight, high-performance alternative to sandbags
These products are highlighted in the Householder’s Directory of PFR, curated by renowned flood resilience expert Mary Long-Dhonau OBE (also known as Flood Mary). Research shows that using certified PFR products can reduce flood damage by up to 70%, lower clean-up and repair costs, and potentially reduce flood insurance premiums.
Supporting the Trade and Local Communities
“There’s still a significant awareness gap when it comes to property flood protection,” Ryan explains. “For many, it’s not even on their radar—or it’s seen as a ‘nice to have’. But the reality is, flood resilience is not just achievable—it’s affordable.”
“Through our collaboration with builders’ merchants, we’re making PFR products available where they’re needed most—on the ground, in local communities, ready for action.”
Fernco’s ongoing investment in education, trade support, and flood protection innovation demonstrates its long-term commitment to helping customers across the UK safeguard their homes and businesses against the devastating impact of flooding.
Fernco’s full range of flood protection products is available through leading builder’s merchants, including EH Smith.
Take a look at the range.
